McCann Wins Caribbean Advertising GOLD
McCann Port of Spain wins 7 Gold and 13 Silvers at the 2018 Caribbean Advertising Federation ADDY Awards.
The agency won awards for some of T&T’s top brands, Angostura; BPTT; Nestlé; Guardian and bmobile.
McCann has always shone at the Caribbean ADDY awards show which is judged by an international panel of ad executives in the US Virgin Islands. Agencies from Trinidad; Barbados; Jamaica; Cayman; Curacao and U.S. Virgin Islands compete for GOLD and SILVER awards for ads produced in 2017.
The agency won GOLD for the Guardian Newspaper relaunch campaign “Get to the Point”. Another big winner was the Angostura “Swizzle” online video which won Gold for Internet Video and Sound Design.
Nestlé was also a big winner, picking up Silver awards for the Nestlé Milk “My Nestlé Milk Rules” TVC and Radio ad.
McCann scored wins for ideas specifically created for social media content.
These included the Angostura “Game of Thrones” wall post series and the CRIX “Horror of Hunger” post which tied in to the launch of the hit movie “IT”.
The Caribbean ADDYs is the first level in the American Advertising Federation (AAF) Awards. All GOLD Caribbean ADDY winners will move on to compete at the 2nd level, Florida 4th District Awards. McCann is the only agency in the Caribbean to win at the highest level of the award show by winning a National American Advertising Federation GOLD ADDY.
McCann Port of Spain is part of the McCann Network with offices in over 120 countries. Earlier this year, the McCann WorldGroup network was ranked #2 amongst all global ad agencies in AD Age’s 2018 A-List
A few of McCann’s Gold and Silver Wins at the 2018 Caribbean ADDY Awards: